Managing your Band

Managing your Band

Artist Management : the Ultimate Responsibility

Paperback - 2006
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(Book). One of the most comprehensive books available covering publicity, touring, contracts, branding, marketing, trademarks, merchandising and record companies, this latest edition includes new business models for succeeding in the virtual world, and new contracts for personal management and artists releasing their own digital product. Also features an expanded chapter on business management, new artist-manager court cases, and updated industry website listings.
Publisher: Wayne, NJ : HiMarks ; Milwaukee, WI : distributed by Hal Leonard Corp., c2006.
Edition: 4th ed.
ISBN: 9780965125048
0965125041
Branch Call Number: 780.68
780.68 M321m4
Characteristics: xii, 344 p. : ill. ; 28 cm.

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