The Financial Times Guide to Strategy
How to Create and Deliver A Winning StrategyPaperback - 2006
Behind business failure lies bad strategy and success generally comes from good strategy. The development of good strategy is remarkably simple but has been obscured by consultants and academics. This practical guide is for those who use strategy.
Alternative Title: Financial Times Prentice Hall books.
Publisher: London : Financial Times Prentice Hall, 2006.
Edition: 3rd ed.
Branch Call Number: 658.4012
Characteristics: xiii, 334 p. : ill. ; 24 cm.