The Financial Times Guide to Strategy

The Financial Times Guide to Strategy

How to Create and Deliver A Winning Strategy

Paperback - 2006
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Behind business failure lies bad strategy and success generally comes from good strategy. The development of good strategy is remarkably simple but has been obscured by consultants and academics. This practical guide is for those who use strategy.
Publisher: London : Financial Times Prentice Hall, 2006.
Edition: 3rd ed.
ISBN: 9780273708773
0273708775
Branch Call Number: 658.4012
Characteristics: xiii, 334 p. : ill. ; 24 cm.

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