The United States of Arugula

The United States of Arugula

How We Became A Gourmet Nation

Book - 2006
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One day we woke up and realized that our "macaroni" had become "pasta," that our Wonder Bread had been replaced by organic whole wheat, that sushi was fast food, and that our tomatoes were heirlooms. How did all this happen, and who made it happen? The United States of Arugula is the rollicking, revealing chronicle of how gourmet eating in America went from obscure to pervasive, thanks to the contributions of some outsized, opinionated iconoclasts who couldn't abide the status quo. Vanity Fair writer David Kamp chronicles this amazing transformation, from the overcooked vegetables and scary gelatin salads of yore to our current heyday of free-range chickens, extra-virgin olive oil, Iron Chef, Whole Foods, Starbucks, and that breed of human known as the "foodie." In deft fashion, Kamp conjures up vivid images of the "Big Three," the lodestars who led us out of this culinary wilderness: James Beard, the hulking, bald, flamboyant Oregonian who made the case for American cookery; Julia Child, the towering, warbling giantess who demystified French cuisine for Americans; and Craig Claiborne, the melancholy, sexually confused Mississippian who all but invented food journalism at the New York Times. The story continues onward with candid, provocative commentary from the food figures who prospered in the Big Three's wake: Alice Waters and Jeremiah Tower of Berkeley's Chez Panisse, Wolfgang Puck and his L.A. acolytes, the visionary chefs we know by one name (Emeril, Daniel, Mario, Jean-Georges), the "Williams" in Williams-Sonoma, the "Niman" in Niman Ranch, both Dean and DeLuca, and many others. A rich, frequently uproarious stew of culinary innovation, flavor revelations, balsamic pretensions, taste-making luminaries, food politics, and kitchen confidences, The United States of Arugula is the remarkable history of the cultural success story of our era.
Publisher: New York : Broadway Books, c2006.
Edition: 1st ed.
ISBN: 9780767915793
0767915798
Branch Call Number: 641.0130973
Characteristics: xxi, 392 p. : ill. ; 25 cm.

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t
tjdickey
Jul 13, 2017

From a New York Times ad that has to explain what a pizza is, to Himalayan Pink Sea Salt, Kamp offers a highly readable history of food and fine eating in America from the 1950s to today.

t
TheSponge
Mar 19, 2011

I’m really glad I read this book!

The United States of Arugula chronicles the past 60 years of changing food culture in America. Although that may sound boring initially, this book is entertaining, thoroughly researched and very well written! It details (among other things) the success of Whole Foods, Dean & Deluca, Julia Child, the rise of James Beard, and the media event that is now the Food Network. While the overall tone is a spot gossipy, the book itself is entertaining, hilarious and quite clever. I would recommend this book to anyone, foodie or not.

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